eBay: The First 10 Years 2 EBay Income Possibilities. 3 What You Need to Know BEFORE You Get Started on eBay 4 A Beginner’s Guide to the Different eBay Auction Types. 5 Staying Out of Trouble with eBay’s Listing Policies 6 Learning the eBay “Lingo”. 7 5 Simple Steps to Posting Your First eBay Auction 8 An eBay Seller’s Checklist. 9 What’s Your eBay Reputation Really Worth? 10 Is the eBay Customer Always Right?
Using Product Recommendations To Increase Your Bottom Line
Using Product Recommendations To Increase Your Bottom Line
In
affiliate marketing, there are many ways in which you can increase your
earnings and maintain the account that you have worked so hard for
already. Most of the techniques and tactics can be learned easily. No
need to go anywhere and any further. They are available online, 24 hours
a day and 7 days a week.
One of the more important ways of increasing affiliate marketing
bottom line and sale is through the use of product recommendations. Many
marketers know that this is one of the most effective ways in promoting
a certain product.
If the customers or visitors trust you
enough, then they will definitely trust your recommendations. Be very
careful in using this approach, though. If you start promoting
everything by recommendation, your credibility will actually wear thin.
This is seen especially when recommendations are seemingly exaggerated
and without much merit.
Do not be afraid to mention things that
you do not like about a given product or service. Rather than lose any
points for you, this will make your recommendation more realistic and
will tend to increase your credibility.
Furthermore, if your
visitors are really interested in what you are offering, they will be
more than delighted to learn what is good about the product, what is not
so good, and how the product will benefit them.
When you are
recommending a certain product, there are some things to remember on how
to make it work effectively and for your advantage.
Sound like the true and leading expert in your field.
Remember
this simple equation: Price resistance diminishes in direct proportion
to trust. If your visitors feel and believe that you are an expert in
your niche, they are more inclined to making that purchase. On the other
hand, if you are not exuding any confidence and self-assurance in
endorsing your products, they will probably feel that same way and will
go in search of another product or service which is more believable.
How
do you establish this aura of expertise? By offering unique and new
solutions they would not get anywhere else. Show proof that what you are
promoting works as promised. Display prominent testimonials and
endorsements from respected and known personalities, in related fields
of course.
Avoid hype at all costs. It is better to sound low
key and confident, than to scream and seek attention. Besides, you would
not want to sound unprofessional and have that thinking stick to your
potential customers and clients, now would you? Best to appear cool and
self-assured at the same time.
And remember; prospects are not
stupid. They are actually turning to experts and may already know the
things that you know. If you back up your claims with hard facts and
data, they would gladly put down hundreds, or even thousands worth of
money to your promotions. But if you don’t, they are smart enough to try
and look at your competitors and what they are offering.
While
recommending a product, it is also important that you give out
promotional freebies. People are already familiar with the concept of
offering freebies to promoting your won products. But very few people do
this to promote affiliate products. Try to offer freebies that can
promote or even have some information about your products or services.
Before
you add recommendations to you product, it is given that you should try
and test the product and support. Do not run the risk of promoting junk
products and services. Just think how long it took you to build
credibility and trust among your visitors. All that will take to destroy
it is one big mistake on your part.
If possible, have
recommendations of products that you have 100% confidence in. Test the
product support before you begin to ensure that the people you are
referring it to would not be left high and dry when a problem suddenly
arouse.
Have a look at your affiliate market and look at the
strategies you are using. You may not be focusing on the recommendations
that your products need to have. You plan of action is sometimes not
the only thing that is making your program works.
Try product recommendation and be among those few who have proven its worth.