eBay: The First 10 Years 2 EBay Income Possibilities. 3 What You Need to Know BEFORE You Get Started on eBay 4 A Beginner’s Guide to the Different eBay Auction Types. 5 Staying Out of Trouble with eBay’s Listing Policies 6 Learning the eBay “Lingo”. 7 5 Simple Steps to Posting Your First eBay Auction 8 An eBay Seller’s Checklist. 9 What’s Your eBay Reputation Really Worth? 10 Is the eBay Customer Always Right?
Getting
customers in your site should always be ranked as high as the
importance of the quality and the excellence of the product and the
services you provide. They should go hand in hand in providing your
customers the satisfaction they get in exchange for the money they have
paid for them. Customer service should as well be as fantastic so that
the customers are provided with the same satisfaction.
One of the ways you can combine marketing and customer service is
through opt-in marketing. With an opt-in list you get the opportunity to
introduce your site and products on a good time basis. Opt-in marketing
strategy is a marketing strategy that is virtually low cost and not
time consuming. Here, you get the consent of your website visitors to
subscribe to your newsletters and other promotional materials such as
catalogs and free promotions.
Opt-in marketing uses your list of
subscribers to send e-mail to. These e-mails will contain the materials
you will send to your subscribers. It is essential that you present
your promotional items in a manner that will catch the interest and the
eye of your subscribers to keep them wanting for more. The best way to
do this is to provide fun, entertaining and informational articles.
Well
written articles full of content and useful information will help in
building your list as more subscribers will be enticed your list. When
they have read the samples of your contents in your sites, they will be
intrigued as to what will come next. Subscribing to your newsletter will
offer them a glimpse of what you have to offer next.
Many sites
and companies have captured the importance of articles and this also
aids in search engine optimization. As more people are heading towards
the internet for their information needs, serving the right information
to them via articles in your site will increase the flow of your website
traffic. With more traffic, the percentage of your sales will grow.
More sales turn into more profit.
There have been the rise for
the importance of well written, information enriched and keyword packed
articles for the content of their site as well as for newsletters. These
articles provide the information many are seeking in the internet. If
your site has them, more people will be going to your site for
information and research.
Well written articles would also boost
your sites reputation. If they are filled with many information you
will be regarded as well informed and an expert on the subjects that you
tackle. Your articles must be well researched so that the people will
trust you. When you have gained their trust, they will always come for
you for their needs on that subject.
In connection, you must
write articles or commission them to tackle subjects that are closely
connected with your type of business. If you have a site for a medicine
tackling a certain disease, your articles must be about the diseases. Or
if you sell materials for home improvements provide articles with those
themes. Most articles searched for are tips, guidelines, methods,
manuals and such. If you provide these articles to your customers and
you have their trust, they will always go to your site for help and
advice as well as for your products.
With the loyalty of these
customers, they may subscribe to your opt-in list to receive all the
information you have. If you provide them with the answers for that
need, they will be happy to be receiving your newsletters as well as
other promotional materials to keep them well informed. Others may even
forward your newsletters to other people when they find a certain
article interesting.
You should provide links in your newsletter
so that when other people are reading it and wants to read more, they
may click on the link and go to your site. With the articles you have in
your site that are good, they may decide to sign up as well for your
opt-in list. This will build your list and make it bigger.
Make
sure to keep your subscribers happy and interested in your newsletters
and promotional materials. Keep on posting and writing good articles for
your site and newsletter. If you are not interested in writing them or
if you just don’t have the time, there are many available well
experienced and knowledgeable writers available to help you out. This is
an investment that will pay for itself in time.